How to view the tracking report?

To view the tracking report, click on "Results" (on the left of the main screen) then "Report" :

 

 

What is it?

These are the "graphical" reports of the results of your campaign. The following data (among others) are displayed in graphical form:

 

  • The number of recipients
  • The number of openers (different people)
  • The number of clickers (different people)
  • The number of unsubscribers
  • The number of clicks
  • The evolution of the number of clicks and openings over time
  • The message transfer index
  • The reactivity rate
  • Country of origin 
  • Main languages
  • Email Tools 
  • Operating systems

Click Mapping

On this screen, the main click rates on your message are shown. Each clickable area of your message is associated with a color to determine the "hot spots" of your message (the most clicked areas).

 

Use this tool to determine what prompts the user to click on a particular link in your message.

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